PRA's Retail Accelerator

RETAIL ACCELERATOR | MULTI-CHANNEL ORDER MANAGEMENT SYSTEM

Pinnacle Rock has developed a retail technology and operations outsourcing business around its Multi-Channel Order Management System (MCOMS). The PRA "Retail Accelerator" permits multi-channel retailers to selectively outsource burdensome portions of their IT and operations infrastructure – reducing costs while improving customer service and overall business functionality.

The Retail Accelerator was developed to meet the specific needs of contemporary retailers who would rather focus on marketing, management, customer service and product innovation than on IT implementation and fulfillment operations. Key differentiators from traditional in-house operations and "4PL" services include:
 

• Functionality. The PRA Retail Accelerator provides everything a contemporary retailer needs to sell and grow – except products, customers and core financials.
• Flexibility. Retailers often view themselves as unique. PRA recognizes this, and provides an unprecedented ability to tailor Retail Accelerator applications. Services are provided by a team of retail veterans that implement changes and support customers.
• Cost of ownership. The ASP model is very attractive to growing retailers that are conserving cash: typical cost savings over in-house IT approach can reach 50% with 4x accelerated time to market.

The Retail Accelerator is a complete front-to-back solution:
 

• Web storefront
• Call center
• Multi-channel order management and brokering
• Routing
• Supplier management applications

Applications, fulfillment and call center operations are hosted in secure, dedicated facilities, and a services group provides customer on-boarding, integration with legacy systems and customization to meet the specific needs of each retail client.

> Learn more about the PRA Multi-Channel Order Management System.